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Features You Should Use When Marketing Your Hosting Business Print

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Let’s be honest, cPanel is a great tool. However, with all the buttons and knobs, features and widgets, capable of being utilized through the platform, it’s one hell of a task to try to grasp the full scope of all that can be done with the software.

We want to provide you with handy tips and features you should be using to ensure you are giving your business the best opportunity to attract and retain new clients and customers.

1.Brand your custom software: Where cPanel & WHM really shines is in the fact that there are limitless opportunities to brand the dashboard, webmail, and various other notification and messaging functions in cPanel. This allows you to create a cohesive and unique experience for your customers, and your customers’ customers, as they maneuver through your distinctive hosting and web management offerings.

2.Offer a demo account: By creating a demo account, you create a resource for yourself, and your cPanel resellers, to showcase an interactive version of the cPanel interface to potential customers. If you have utilized the branding capabilities accessible to you in WHM, then your demo dashboard will be styled in your custom branding.

3.Provide unique offerings: There is a world of third-party widgets and plugins you can incorporate in WebHost Manager to offer your resellers and cPanel customers. Matter of fact, some of our most tech-savvy hosting providers even build a few of their own. Check out our Software Development Kit to find out how to incorporate your own custom tools, or head to our app catalog and peruse through some of our featured plugins.

4.Self-Service upgrades: In our latest release, we’ve made it even easier for cPanel users to purchase upgrades from their hosting providers. With our self-service upgrades, cPanel users can purchase additional licenses, more disk space, and other resources of your choosing.

 Ways to Market Your Web Hosting Business

1. Identify What Makes Your Business Unique.

2. Decide on Your Target Audience.

3. Create a Strong Brand.

4. Do Your (Keyword) Research.

5. Research Your Competitors.

6. Create Compelling Calls To Action (CTAs).

7. Boost your SEO.

8. Run a Successful Email Marketing Campaign.

9. Promote Your Website on Social Media.

10. Market your Web Hosting Business to a Global Audience.

11. Try Webinar Marketing.

12. Excel at Customer Support.

13. Make It Easy for Customers to Leave 5-Star Reviews.

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